Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider

[摘要] Technological advances have led to treating complicated surgical indications and early recovery for millions of patients worldwide. Developments that also provide cost benefits and simplify procedures have global appeal. This report provides an analysis and evaluation of a neuromonitoring technology as applicable to the US medical device market. This technology promises to make surgery safer and reduce the learning curve associated with complicated procedures. The goal is to recommend the optimal mode of market entry for a leading device provider for the US Market.

[发布机构] Massachusetts Institute of Technology