Food Purchase Decisions of Millennial Households Compared to Other Generations

[摘要] This report uses Information Resources, Inc.’s Consumer Network dataset to investigate how Millennial households allocate their food-at-home budget, breaking monthly purchases out by food category. Millennials prefer convenience more than other generational cohorts when making food-at-home purchases, with the largest budget shares going to food categories dominated by ready-to-eat foods.See related Amber Waves article: Millennials Devote Larger Shares of Their Grocery Spending to Prepared Foods, Pasta, and Sugar and Sweets Than Other Generations

[发布日期] 2017-12-29 [发布机构] United States Department of Agriculture

[学科分类] 农业科学（综合）

[关键词] Millennials;households;diet quality;budget shares;food expenditures;monthly purchases;food at home;ready to eat;time allocation;prepared foods;generational comparisons