Analysis of Marketability, Sustainability, Participatory and Disaster Mitigation (MSP+DM) for the development of rural Community-Based Tourism (CBT) destinations Case study: Depok beach, Bantul, Yogyakarta

[摘要] This study aims to design a new model for rural community-based tourism development in Depok Beach. It will help local government and local people develop their tourism by using easy analysis tools because the challenge in tourism business becomes nowadays critical issue. Instead of using SWOT analysis, the variables used are from the elements in a tourism business activity and community based mindset: Marketability, Sustainability, Participatory, and Disaster Mitigation (MSP + DM). These variables' elements are determined and calculated then converted to a scale for measuring the value of existing tourism attraction and its potential of the Depok Beach Yogyakarta.

[发布机构] School of Economic and Tourism, STIE Pariwisata API Yogyakarta (Stieparapi.ac.id), Jl. Glendongan TB.XVI/ 15 B, Babarsari, Depok, Sleman, Yogyakarta; 55281, Indonesia^1;Inspect Multi Consultants Yogyakarta Research and Consulting (Inspect.id), Jl. Kenari 12, Perumahan Sidoarum, Godean, Sleman, Yogyakarta, Indonesia^2

[效力级别] 经济学

[关键词] Business activities;Community-based;Disaster mitigation;Local government;marketability;Participatory;Rural tourisms;Tourism development