Transformation of the media with specific reference to senior staffing at the Independent Newspapers Cape (The Cape Argus and The Cape Times) and Media24 (Die Burger)

[摘要] ENGLISH ABSTRACT:Before 1994, the year in which South Africa conducted its first democratic elections,newspapers did little to reflect the demographics of its country and more specifically itsregions.This assignment delves into the progress made regarding transformation with specificreference to senior staffing at the Cape Argus, Cape Times and Die Burger since 1994. Acomparison is drawn between what went before and after 1994 in the staffing structuresof the newspapers mentioned.In terms of content the assignment lists and studies a number of issues regardingtransformation as per the topic. Histories of the above-mentioned newspapers arerecorded. The South African Human Rights Commission's views on transformation inthe media are mentioned as well. The views of these newspapers and those ofGovernment are also shared.Changes have been made, although this has been at a pedestrian pace for a number ofreasons. These changes need to be tracked through for more empirical work than hasbeen possible in this assignment.These newspapers have set themselves targets and they are optimistic that in the nearfuture many more changes would be made.The prospect for future research of this topic is far from being saturated. The three mediahouses discussed are committed to transformation.

[发布机构] Stellenbosch University