The phenomenon of Sunday newspapering in Namibia, with special focus on the Namibia Sunday Express

[摘要] ENGLISH ABSTRACT:Sunday newspapering in Namibia is non-existent from a local perspective, save for the SouthAfrican newspapers Rapport and Sunday Times, which have become like household productsover the years.Sunday reporting in Namibia ceased in the mid 1990s when the tabloid Tempo closed down. Amore recent attempt in the form of the Namibia Sunday Express lasted for little more than a yearbetween May 2002 and August 2003. Changing its content to feature business news only (andsubsequently changing its name to Business Express) proved less successful as the newspaperonly appeared once in October 2003. This was also its final appearance.This study looks at the phenomenon of Sunday newspapering in general; why people read suchnewspapers; the pitfalls associated with Sunday publications; the possible reasons for failure ofNamibian Sunday newspapering; the future of Sunday newspapers in a country such as Namibia;and more particularly looks at the Namibia Sunday Express as a ease study.

[发布机构] Stellenbosch University